The MAGIC Show (Autumn/Winter) was held from August 16 to 19, 2015, at the Las Vegas Convention Center, Nevada. MAGIC is where the international community of apparel, accessories and footwear professionals trades information, previews trends, builds business links and displays fashion unlike anywhere else in the industry. The Show takes place twice a year in February and August in Las Vegas.
This year, 20 Taiwanese companies led by the Taiwan Textile Federation and 5 Taiwanese companies led by Taiwan Footwear Manufacturers Association, participated in the show. A trade specialist from the Economic Division of the Taipei Economic and Cultural Office (TECO) in Los Angeles visited the show on August 18. Taiwan’s exhibitions were located in the South Hall and North Hall of the Las Vegas Convention Center. Both were decorated with bright lights and prominent Taiwan logos. The beautiful designs garnered attention from many people and attracted numerous business opportunities to the exhibitors. The products displayed included knitted and woven fabrics, functional fabrics, apparel, accessories, sporting shoes, sandals, etc.
In accordance with the featured theme of ‘ECO MEETS FASHION’, the ‘Taiwan Innovative Textiles and Accessories Gallery’ was staged by the Green Trade Project Office under the Bureau of Foreign Trade, Ministry of Economic Affairs, R.O.C. in collaboration with the Taiwan Textile Federation. At the Gallery, located in the North Hall, members of the Taiwan delegation presented a wide variety of products with eco-friendly characteristics and innovative designs. During the exhibition, the Green Trade Project Office hosted the ‘ECO MEETS FASHION: New Products Launch Presentation’ on August 17.
Most exhibitors believe that Taiwan’s participation in this show will be advantageous for establishing direct contacts with buyers from all over the world.