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Subject: MICE Advantages
Content: The MICE industry is comprised of meetings, incentive travel, conventions, and exhibitions. With suc...

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MICE Advantages

Source:Bureau of Foreign Trade, Ministry of Economic Affairs
Revise Date:2021-11-19

The MICE industry is comprised of meetings, incentive travel, conventions, and exhibitions. With such diversified and integrated elements, the MICE industry can promote international recognition of Taiwan, its industries, and city destination marketing. Moreover, the MICE Industry can drive such peripherally related industries as catering, accommodation, and tourism. Thus, this will generate considerable output value and employment.

 

 

Why should you choose Taiwan as the destination of your MICE events

 

MICE Advantages

 

  • Safe and secure: Taiwan has a complete medical system and public health environment. Epidemics are responded to instantly and relevant epidemic prevention actions are promptly promoted. Moreover, Taiwan ranks second in the worldwide safety index. Given the safe public health environment that exists in Taiwan, this is an obvious advantage for holding global MICE activities in Taiwan.

 

  • Quality MICE service: Taiwan’s MICE industry is professional and efficient. From diverse catering options to MICE technical support, quality services are provided at all events.

 

  • Digital innovation: Taiwan actively promotes digital transformation through AI, AR/VR and 5G communications to establish an innovative model for digital exhibitions and serve as a demonstration case for the exhibition industry. At the same time, CSR and ESG have been introduced to assist all MICE players in implementing green concepts in digital technology and creating a green and sustainable MICE industry.
Published Date:2021-07-12