The International Trade Administration (TITA) of the Ministry of Economic Affairs (MOEA) commissioned the Taiwan External Trade Development Council (TAITRA) to hold a press conference on June 3, 2025 and officially launch the “Go Healthy with Taiwan” Global Call for Proposals.
The press conference was attended by Deputy Director General of TITA Susan Chi-Chuan Hu, Executive Vice President of TAITRA Joe Chou, professional baseball star An-ko Lin, and Fu Bear, the mascot of Taiwan Excellence. Key figures from major industry associations were also in attendance. They were joined by international media outlets and diplomatic representatives from Europe, Southeast Asia, and the Middle East. The aim of this press conference was to invite enthusiastic individuals and enterprises to collaborate and submit proposals on utilizing Taiwan’s innovative products and solutions, while working together to create smarter, healthier, and more sustainable livelihoods worldwide.